Science of Gamification

a DigitalFlash Ad Week Event

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DigitalFlash is kicking off Fall with our exclusive Advertising Week Panel on The Science of Gamification.

There is so much buzz and chatter about what gamification means for business and marketers, how it can move the needle and it's changing the way consumers and brands react. We're bringing together a fantastic panel to have a frank conversation about gamification. 

We'll tackle the successes, the challenges as well as the art, the science and everything in between (not to mention Fred Wilson's much-tweeted recent blog post "The Truth About Gamification".  OPEN BAR and Swedish Fish included.


      • John Hendricks
      • CEO, BoomBox Inc.
      • Lynn Teo
      • Startup Advisor and Angel Investor, Former Chief Experience Officer (CXO), McCann Erickson
      • Patrick Sweeney
      • President & CEO at dwinQ
      • Jeff Arbour
      • CMO and co-founder of Plyfe, a digital amplification platform used by marketers to reward consumers for actions that create engagement, loyalty and virality across web, social media, and mobile channels.
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Science of Gamification by Digital Flash

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